Marketing Week5h
Amazon’s Prime Video ad tier reaches monthly UK audience of 19 million
A year after announcing the introduction of ads to Prime Video, Amazon has revealed its average monthly ad tier customer ...
Marketing Week9h
The Marketing Week Podcast: CMO ambitions, AI and the reality of working in B2B
In the The Marketing Week Podcast, we explore the transition from CMO to CEO, gen AI fears and the reality of working in B2B.
Marketing Week8h
The Week in Tech: Sonos, Ebay and a twist in the dynamic pricing scandal
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...
Marketing Week7h
Nike promises ‘bigger, bolder brand storytelling’ to combat sales dip
Nike plans to invest in “bigger, bolder brand storytelling” and “re-energise brand momentum through sport”, after posting ...
Marketing Week16h
Marketers are stepping up to the climate challenge – but there is more to do
While the industry has done much work to improve sustainability there is still much more to do, says Giffgaff’s Lisa Boyles ...
Marketing Week23h
Many of the UK’s most valuable brands failing to justify their price
The UK’s most valuable 75 brands, as ranked by Kantar, have again seen their collective value decline, with almost one in ...
Marketing Week16h
Lisa Boyles
While the industry has done much work to improve sustainability there is still much more to do, says Giffgaff’s Lisa Boyles ...