One of the most anticipated and essential days–International Men’s Day–is all set to witness narratives and campaigns that ...
As the first wellness ambassador, David Warner will spearhead a new challenge for Quick Vitals by encouraging consumers to ...
Elon Musk’s social media platform, X, has filed a lawsuit to challenge a California law designed to limit AI-generated ...
Brands have been using Monday blues as a way to connect with audiences, blending humor and relatability to make the start of ...
The feature mirrors one launched by Bluesky last year. With Bluesky's user base expanding, Threads faces increasing ...
Mitul Shah suggests Indian brands to tackle men’s mental health head-on, encouraging them to shift from traditional ...
Ahead of International Men’s Day, creative men of the advertising industry reflect on how far we’ve come and how far we still need to go. They highlight the stereotypes that persist and make a ...
Fashion saw a threefold increase in sales compared to growth in the last 6 months, driven by ethnic wear, sports footwear and ...
We look at how brands leverage the enduring appeal of cat memes in moment marketing to create relatable, humorous, and ...
Produced by the agency adam&eveDDB and directed by Taika Waititi, the ad tells the heartwarming story of a young boy who ...
Flipkart first ventured into the ‘kidult’ genre with its 2011 campaign, 'No Kidding. No Worries'. which helped it stand out ...
It will lead initiatives to boost foot traffic, introduce a new high-value product line, and expand Nandhana Palace’s reach ...