Smirnoff has named Troye Sivan its new “Chief Vibes OFFicer,” marking the start of a new multi-year partnership deal between ...

Fresh off the "Sweat" tour co-headlined by Charli xcx, pop star Troye Sivan has signed a multi-year deal with Smirnoff Vodka ...

Australian singer and global pop culture royalty, Troye Sivan, has been enlisted by Smirnoff as its new ‘chief vibes OFFicer’ ...

Smirnoff, the world's No.1 vodka brand, is today announcing the appointment of GRAMMY-nominated global star Troye Sivan as ...

Smirnoff, the world's No.1[2] vodka brand, is today announcing the appointment of GRAMMY®-nominated global star Troye Sivan as its new 'Chief Vibes OFFicer' (CVO), marking the start of an exciting new ...

Charli’s SNL episode wouldn’t be complete without a live performance. Her first performance was of “360,” performed in front ...

Wicked has changed Saturday Night Live for good. This weekend’s episode included a sketch claiming to show never-before-seen ...

By Lyndsey Havens Even before Charli XCX dominated the summer with her acclaimed album brat, there was internal chatter about a joint arena tour with her and Troye Sivan. “I was pretty unsure ...

At the center of this cultural movement is some very good fashion: Saint Laurent! Martine Rose! McQueen! More than 100 pieces made by over 40 different designers. And at the heart of it all—albeit ...

Smirnoff has always been synonymous with good times and great vibes, but now the vodka brand is turning things way up with the announcement of its new Chief Vibes OFFicer (CVO): none other than GRAMMY ...